Yahoo’s secret weapon: the ex-IBMer who worked with Google’s founders
Carol Bartz doesn’t have an enviable job. The Yahoo chief executive charged with turning around the beleaguered web company in the face of stiff competition from Google and, increasingly, Facebook, has rolled out a dramatic series of staff cuts and cost cuts. But she struggled to convince analysts, following the company’s latest financial results last week, that Yahoo is heading in the right direction. She was forced to admit that the much-vaunted search advertising partnership with Microsoft isn’t proving as profitable as she had hoped, while a typically unflattering comparison with Google’s results for the same quarter shows that Yahoo’s revenues fell 24%, while Google’s rose 27%.
04/21/2011
— Filed under: Internet
Tags: Carol Bartz, yahoo
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